The nations with the highest earnings, tourism expenditures, and most popular travel destinations from the previous year were all monitored by the UN World Tourism Organization.
Travelers from Germany, Britain, and Italy tend to be among the wealthiest when it comes to spending.
The UN World Tourism Organization (UNWTO), which has kept tabs on which nations spend the most, make the most, and travel to in 2023, says as much.
Here are the results showing which European countries are first in a few areas. Chinese visitors made the largest expenditures, at over €183 billion in 2023. After borders were opened to outsiders, they surpassed Americans, who had spent €114 billion in the previous year. American tourists won first place a year prior.
With a total expenditure of €104 billion, Germans came in third place, followed by British with €102 billion.
Italy moved up from 10th to 7th place on the list of nations that spend the most on tourism in 2023, followed by Canada, Italy, India, Russia, and Korea. The United States leads the world in terms of tourism profits, with €164 billion in 2023. After it came Spain (€86 billion), the UK (€69 billion), France (€64 billion), and Italy (€52 billion).
The top two destinations for foreign visitors in the previous year were both in Europe. With 100 million foreign visitors, France continued to be the most visited nation in the world. These figures are anticipated to be repeated in 2024 when the Olympics in Paris are held in July and August.
Spain, with 85 million, came in second. They both outperformed Turkey (55 million), Italy (57 million), and the United States (66 million).
Europe accounted for seven of the ten most popular travel locations, with Austria, Germany, and Italy rounding out the top three. Because of this, Europe is one of the most popular travel destinations in the world, attracting tourists from across the globe.
China has always been a popular travel destination, but since COVID-19 tightened entry restrictions, the number of travelers to the nation has sharply decreased. In 2023, there were just 35.5 million of them, down from 65.7 million in 2019.
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